Story of an advert
Joma 367
To let people know that one of the iconic sneakers from the 80´s was beeing relaunched, we
made a print ad exactly replicating as how things were done back in the 80´s.
We started out by finding a Creative Director from those days, who had already retired froorm advertising, and after giving him the brief, we made a documentary of the whole project.
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made a print ad exactly replicating as how things were done back in the 80´s.
We started out by finding a Creative Director from those days, who had already retired froorm advertising, and after giving him the brief, we made a documentary of the whole project.
